MBA教育中心知识库

在企业销售业绩不佳、库存不断积压、国家节能减排政策规定及要求的环境下，陶瓷制造企业在去产能、转型升级发展过程中，面临融资难的巨大难题，为促进企业销售，帮助中小企业转型升级，购买新型设备，支持下游企业发展，解决其资金问题对于整个制造业产业链显得尤其重要。因此买方信贷担保业务的运用已经成为卖方公司协助承购商解决资金短缺和提高自身业绩销售的其中一个有效途径。但是在打通资金链条的经脉，帮助下游公司解决资金困难的同时如何规避所产生的财务风险，解决这一问题是实现上下游产业发展的关键，也是摆在我国众多窑炉生产企业面前的一道难题。

ZY公司作为窑炉制造业中的知名企业。为了提升企业业绩、加快资金周转，公司为承购客户提供买方信贷担保业务，帮助其获得融资用于购买公司产品。然而，随着这种新型销售业务模式的深入和积累，一些陶瓷制造企业因经营不善，无法偿还债务，导致违约垫付代偿金额上升，给企业带来了一系列潜在的风险。担保公司若对潜在风险识别不足，风险防控不能有效开展，将给企业造成重大损失。

在对ZY公司买方信贷业务进展进行了解后，发现本应给ZY公司带来收益的买方信贷业务却给公司带来了财务压力。随后再对所获取得相关数据和信息进行分析后，识别其相关风险，在这过程中发现ZY公司目前面临的财务风险之一是由于开展买方信贷业务所致。再利用财务指标分析法对买方信贷业务存在的财务风险进行进一步分析的基础上，得出ZY公司担保风险、筹资风险、信用风险、营运风险等风险程度相对比较高，其潜在的财务风险虽然没有发生严重的爆发，但ZY公司面临的财务风险偏大。因此本文通过运用财务风险管理理论和买方信贷担保业务有效的结合起来，针对ZY公司在买方信贷担保业务中产生的潜在财务风险，借助模糊综合评价法构建分析评价模型，对产生的财务风险指标风险程度进行量化，发现和分析ZY公司买方信贷担保业务财务风险管理中的问题，从而提出相应的风险应对措施，为公司实施买方信贷担保业务模式产生的财务风险进行管理提供参考。

In the environment of poor sales performance, continuous inventory backlog and national policies and requirements for energy conservation and emission reduction, ceramic manufacturing enterprises are faced with the huge problem of financing difficulties in the process of de-capacity, transformation and upgrading. It is particularly important for the entire manufacturing industry chain to promote enterprise sales, help small and medium-sized enterprises to transform and upgrade, purchase new equipment, support the development of downstream enterprises and solve their funding problems. Therefore, the application of the buyer's credit guarantee business has become one of the effective ways for the seller's company to help the acquirer solve the shortage of funds and improve its own sales performance. However, how to avoid the financial risks while helping the downstream companies to solve the financial difficulties is the key to realize the development of upstream and downstream industries, and it is also a difficult problem for many kiln production enterprises in China.

ZY Company is a well-known enterprise in the kiln manufacturing industry. In order to improve enterprise performance and speed up capital turnover, the company provides buyer's credit guarantee business for off-take customers to help them obtain financing for purchasing company products. However, with the deepening and accumulation of this new sales business model, some ceramic manufacturing enterprises are unable to repay their debts due to poor management, which leads to an increase in the amount of compensation for breach of contract and brings a series of potential risks to enterprises. If the guarantee company fails to identify the potential risks and the risk prevention and control cannot be effectively carried out, it will cause great losses to the enterprise. After understanding the progress of buyer's credit business in ZY company, it is found that the buyer's credit business that should have brought benefits to ZY company has brought financial pressure to the company.

After understanding the progress of buyer's credit business in ZY company, it is found that the buyer's credit business that should have brought benefits to ZY company has brought financial pressure to the company. Then, after analyzing the relevant data and information obtained, the related risks are identified. In this process, it is found that one of the financial risks currently faced by ZY Company is due to the development of buyer's credit business. Based on the further analysis of the financial risks existing in the buyer's credit business by using the financial index analysis method, it is concluded that the risks of guarantee risk, financing risk, credit risk and operation risk of ZY company are relatively high, and although its potential financial risks have not broken out seriously, the financial risks faced by ZY company are relatively large. Therefore, by effectively combining the financial risk management theory with the buyer's credit guarantee business, this paper aims at the potential financial risks of ZY company in the buyer's credit guarantee business, constructs an analysis and evaluation model with the help of fuzzy comprehensive evaluation method, quantifies the risk degree of the financial risk indicators, finds and analyzes the problems in the financial risk management of ZY company's buyer's credit guarantee business, and puts forward corresponding risk response measures to provide reference for the company to manage the financial risks arising from the implementation of the buyer's credit guarantee business model.