MBA教育中心知识库

在工业4.0时代和中国制造2025的背景下，随着智慧应用、AI智能制造等高新技术的迅速发展，新一轮科技革命和产业变革正加速演进。加快培育并提升企业的核心竞争力，激发发展动能，着力促进区域经济高效发展，积极融入和服务制造强国战略，是稳定和提升民营经济、实现经济高质量发展的必然要求。2019年2月26日，国务院印发了《中国教育现代化2035》，提出的十大战略任务之一就是要加快信息化时代教育变革，全面建设智慧校园。同日，国务院办公厅下发了《加快推进教育现代化实施方案（2018-2022）》也提出以信息化手段服务教育全过程，加快推进智慧教育创新发展。

新开普电子股份有限公司（简称新开普公司）是国内高校信息化领军企业，始终专注于校园管理信息化、教育信息化解决方案建设，并不断拓展多行业信息化应用服务。本文以新开普公司为研究对象，以核心竞争力的构成要素、特征、识别、培育途径等理论为研究基础，通过PEST分析法、价值链分析法等方法工具，并利用文献研究法、深度访谈法、案例分析法等研究方法，结合价值链融合角度和波特五力模型，为新开普公司企业核心竞争力培育提出策略。

本文通过对新开普公司核心竞争力现状的分析研究，基于价值链融合视角，在明确企业战略定位、识别优势价值链环节实现价值链融合、提高校企合作水平、加强企业内部管理、完善现代企业管理、发展企业优秀文化、建立科学高效的价值链、完善售后服务体系等方面提出了新开普公司企业核心竞争力的培育策略，并在制度保障、组织保障、平台保障三个方面展开新开普公司核心竞争力培育策略实施保障的讨论。本文希望通过新开普公司核心竞争力培育研究，探索如何评价培育新开普公司的核心竞争力，以期为核心竞争力培育同类企业提供建设性的借鉴。

In the context of Industry 4.0 era and Made in China 2025, with the rapid development of high-tech such as big data and artificial intelligence, a new round of scientific and technological revolution and industrial transformation is accelerating.Accelerating the cultivation and upgrading of the core competitiveness of enterprises, stimulating the development momentum, promoting the efficient development of regional economy, and actively integrating into and serving the manufacturing strategy are the inevitable requirements for stabilizing and improving the private economy and achieving high-quality economic development.On February 26, 2019, the State Council issued China's Education Modernization 2035, which proposed that one of the ten strategic tasks is to speed up education reform in the information age and build smart campuses in an all-round way.On the same day, the General Office of the State Council issued the Implementation Plan for Accelerating the Promotion of Education Modernization (2018-2022), which also proposed to serve the whole process of education with information means and accelerate the innovation and development of smart education.

Xinkaipu Electronics Co., Ltd. (Xinkaipu for short) is a leading company of university informatization in China. It always focuses on the construction of campus management informatization and education informatization solutions, and continues to expand the application services of multi-industry informatization. Based on the new cape companies as the research object, with the core competitiveness of constituent elements, characteristics, identification, and cultivating way theory as the research basis, through the methods of PEST analysis, value chain analysis tool, and USES the method of literature research, in-depth interviews, case analysis and other research methods, combined with the Angle of value chain integration and porter five model, for the new cape company enterprise core competitiveness cultivation strategies are put forward.

This paper analyses the current situation of the Xinkaipu company core competitiveness research, based on the perspective of value chain integration, the specific value chain link to realize enterprise strategic positioning, identify advantage value chain integration, improve the level of cooperation between colleges and strengthen internal management, improve the development of modern enterprise management, enterprise culture, establish scientific and effective value chain, improve after-sales service system, etc, put forward the Xinkaipu compan cultivate the core competitiveness of enterprise strategy, and the system guarantee, organization guarantee, platform security Xinkaipu company in three aspects: core competitiveness cultivation strategies discussed safeguard. This paper hopes to explore how to evaluate and cultivate the core competitiveness of Xinkaipu Company through the research on the cultivation of core competitiveness of Xinkaipu Company, in order to provide constructive reference for the cultivation of core competitiveness of similar enterprises.