Today,how to stimulate employees'green behavior is regarded as the key to realize green sustainable development of enterprises.Existing studies have revealed many antecedent variables that promote employees'green behavior from an individual perspective,but ignored the impact of employees'behavior on their social networks.Based on the theory of network embedding,this study introduces environmental knowledge and social norms into the construction of a dual intermediary model from the perspective of social network,aiming to explore the influence mechanism of network embedding on employees'green behavior.Based on the analysis of 365 random sample survey questionnaires,the research shows that:(1)Structural embeddedness and relational embeddedness have a significant positive impact on employees'green behavior;(2)The higher the degree of structural embeddedness,the more conducive to the acquisition of environmental knowledge and the promotion of employees'green behavior;the higher the structural embeddedness and relational embeddedness,the more inclined individuals are to abide by social norms and thus have a positive impact on employees'green behavior.(3)The mediating mechanism of environmental knowledge between relational embeddedness and employees'green behavior has not been verified.This study reveals the mediating role of environmental knowledge and social norms in the process of structural embeddedness influencing employees'green behaviours;and the mediating role of social norms in the process of relational embeddedness influencing employees'green behaviours,and provides referable suggestions on how to provide human resource management strategies to promote employees'green behaviours from a social network perspective.
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