国际经济与贸易学院知识库

  近几年，复杂多变的国际形势和频发的自然灾害增加了全球农产品市场的不确定性，农业持续增长动力不足与市场供求结构的显著变化已经成为各国农牧企业共同面对的新挑战。在“双循环”新格局下，面对环境、资源和竞争的压力，国际化转型成为了我国农牧企业的必然选择。新希望集团作为我国较早进行海外探索的农牧企业，梳理并探究其国际化进程，有助于总结经验，推动我国农牧企业的国际化进程。
  本文基于国际化动因、国际化进程和国际化策略管理等相关理论，以新希望集团为研究对象，从经营环境、经营策略、经营成效等方面对其国际化经营历程进行了梳理。并在此基础上，利用熵值法和国际化蛛网模型，从财务指标、非财务指标及国际化程度这三个角度，对集团的国际化经营效果进行了定性和定量的研究。研究发现集团虽然在国际化经营方面取得了一定的成绩，但仍然存在产业分布不均、关联度较弱、人才培养未落实、国际化经营风险管理不足等问题。本文从总体层面、业务层面、职能层面以及保障措施四个方面为新希望集团提出了针对性优化建议，并借此为国内其他农牧企业提供可借鉴的路径和经验。

       In recent years, the complex and volatile international situation and frequent natural disasters have increased the uncertainty of the global agricultural market. The lack of impetus for sustained agricultural growth and the significant changes in the market supply-demand structure have become new challenges faced by agricultural enterprises in all countries. In the “dual circulation” development pattern, the international transformation has become the inevitable choice of China’s agricultural and animal husbandry enterprises under the pressure of environment, resources, and competition. As an agricultural and animal husbandry enterprise, New Hope Group has started its international transformation at early stage. It is helpful and meaningful to sort out and study its internationalization process, which will help to sum up its good experience and promote the internationalization process of China’s agricultural and animal husbandry enterprises. 
     Based on the theories of internationalization motivation, internationalization process, international strategic management and other related theories, this paper takes New Hope Group as the research object and combs out its international operation process from the aspects of business environment, business strategy, and business results. On this basis, using the entropy method and the international spider web model, from the perspectives of financial indicators, non-financial indicators, and internationalization, this paper has made the qualitative and quantitative research on the international operation effect of the New Hope Group. And, the study has shown that, though the Group has made certain achievements in its international operation, there are still problems existed, such as uneven industrial distribution, weak correlation, lack of talent training, and insufficient risk management of international operation. Finally, based on the above analysis, this paper puts forward corresponding optimization suggestions for New Hope Group from the perspectives of overall level, business level, functional level, and safeguard measures, and provide a reference path and experience for other domestic agriculture and animal husbandry enterprises.