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排他性交易通常指的企业为了获得更大的利益要求，要求交易相对方选择自己作为交易相对人，从而排除第三方的介入。作为一种垄断行为其在市场经济的各个行业领域都有所展现，排他性交易的诞生远远早于电商平台。电商平台作为互联网行业的一部分，尤其是随着互联网技术的飞速发展以及各大非传统电商平台的加入，除了淘宝、京东、拼多多、唯品会等传统电商平台，还有抖音、快手等从短视频平台转变为带有电商性质的平台。排他性交易行为具有两面性，我们要结合具体的数据情况去判断电商平台实施排他性交易行为是否给社会经济发展带来负面效应。随着我国电商经济的发展，平台经济在国民经济中的占比不断增加，如何有效规则电商平台在国民经济发展过程中遇到的法律问题显得尤为重要。本文的研究重点是电商平台排他性交易行为的反垄断规制的相关问题。主要涉及电商平台排他性交易的产生的原因、特征、市场支配地位认定、电商平台排他性交易行为规制的难点与关键、电商平台实施排他性交易行为的危害性，以及法律规制方法与规制路径。本文总共阐述了六部分内容，摘取掉引言与结论部分，各部分的主要内容如下：

第一部分是电商平台排他性交易的基础理论。针对电商平台与排他性交易行为的内涵、特征等进行阐述，从四个方面分析电商平台排他性交易行为产生的危害性。

第二部分主要阐述我国电商平台排他性交易的现行法律规制现状，并深入分析规制我国电商平台排他性交易行为所面临的困境。我国目前已经初步建立起了排他性交易规制的相关法律法规制度体系，但是对于电商平台反垄断规制仍然存在着不足，通过对《中华人民共和国电子商务法》《中华人民共和国反垄断法》《中华人民共和国反不正当竞争法》的分析，主要阐述电商平台排他性交易规制的问题与要点所在，也是为日后规制电商平台排他性交易提供法理指引。

第三部分主要阐述美国、日本、欧盟等域外国家互联网行业排他性交易反垄断规制经验进行了考察。通过对美国、欧盟以及日本等国家和地区有关排他性交易规制研究分析，通过对比分析美日欧的对互联网企业排他性交易行为的规制，分析总结美欧日反垄断规制的方法与经验，为我国的电商平台反垄断规制提供方法借鉴。

第四部分是对我国电商平台排他性交易反垄断规制的完善建议。从现有的状况来看，我国对于电商平台排他性交易的反垄断规制虽然积累了一些经验，但是根据我国现有的案例来看，现有的电商平台的反垄断规制的案例仍然是处于一个稀少的状态。今后仍需要重新界定相关市场，转变电商平台市场支配地位的认定方向，突破传统的相关市场的界定以及市场支配地位的认定的旧思维模式，合理分配举证责任，规范违法行为的判定标准，建立案例指导制度，切实维护我国司法与执法的权威性，深入推进依法治国。

In order to obtain more benefits, the enterprises usually require the other party to choose themselves as the counterpart of the transaction, so as to exclude the third party. As a kind of monopolistic behavior, it has been shown in every field of market economy. The birth of exclusive trade is far earlier than e-commerce platform. As part of the Internet industry, e-commerce platforms, especially with the rapid development of Internet technology and the participation of major non-traditional e-commerce platforms, in addition to traditional e-commerce platforms such as Taobao, jd.com, Doddo pin and weipin, there are also platforms such as tiktok and Kuaishou that have changed from short video platforms to those with an e-commerce nature. There are two sides to the exclusive transaction behavior, we should combine the specific data to judge whether the implementation of e-commerce platform exclusive transaction behavior to social and economic development has negative effects. With the development of e-commerce economy in our country, the proportion of platform economy in national economy is increasing, so how to effectively regulate the legal problems of e-commerce platform in the process of national economy development is very important. This paper focuses on the anti-monopoly regulation of the exclusive transaction behavior of e-commerce platform. This paper mainly deals with the causes, characteristics, market dominance, the difficulties and keys in regulating the exclusive transactions on e-commerce platforms, and the harmfulness of the implementation of exclusive transactions on e-commerce platforms, as well as the legal regulation method and the regulation path. This article altogether elaborated six parts content, extracts the introduction and the conclusion part, each part main content as follows:

The first part is the basic theory of e-commerce platform exclusive transaction. This paper expounds the connotation and characteristics of e-commerce platform and exclusive transaction, and analyzes the harmfulness of e-commerce platform exclusive transaction from four aspects.

The second part mainly elaborates the current legal regulation status of our country's e-commerce platform exclusivity transaction, and deeply analyzes the dilemma of regulating our country's e-commerce platform exclusivity transaction. At present, our country has initially established the system of relevant laws and regulations of exclusive transaction regulation, but there are still some deficiencies in the regulation of e-commerce platform anti-monopoly, through the analysis of“E-commerce law”, “Anti-monopoly law” and“Anti-unfair competition law”, this paper mainly expounds the problems and key points of the regulation of exclusive transactions on e-commerce platforms, it also provides legal guidance for regulating exclusive transactions on

e-commerce platforms in the future.

The third part mainly expounds the experience of anti-monopoly regulation of exclusive transaction in Internet industry of the United States, Japan, European Union and other countries. Through the study and analysis of the exclusive transaction regulations in the United States, the European Union and Japan, and through the comparative analysis of the regulations in the United States, Japan and the European Union on the exclusive transaction behavior of Internet Enterprises, this paper analyzes and summarizes the methods and experiences of anti-monopoly Regulation in , Europe and Japan, and provides reference for our country's e-commerce platform anti-monopoly regulation.

The fourth part is to our country e-commerce platform exclusive transaction anti-monopoly regulation perfect suggestion. From the current situation, although our country has accumulated some experience in the anti-monopoly regulation of the exclusive transactions on e-commerce platforms, according to the existing cases in our country, the existing e-commerce platform of anti-monopoly regulation cases is still in a rare state. In the future, it is still necessary to redefine the relevant market, change the direction of determining the dominant market position of e-commerce platform, break through the traditional definition of the relevant market and the old thinking mode of determining the dominant market position, we should reasonably allocate the burden of proof, standardize the judging standard of illegal acts, establish the case guidance system, safeguard the authority of our country's judicature and law enforcement, and promote the rule of law.